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We work with founders and boutique companies who are not starting from scratch. You have the reputation and the work behind you. What you need is a brand that shows it.

Meet
Rachel

I’m a visual storyteller, creative director, and founder of RP Creative. For more than fifteen years I’ve helped founders turn what makes their business different into a brand that feels unmistakably theirs.

My eye was trained in editorial design: magazine spreads, typography, layout, storytelling, and how all the elements come together to make someone stop and FEEL something. That’s what taught me design is supposed to do something.

This is why I created my Brand Alignment Method, a process where we get clear on what you want to be known for, then build a brand that carries it. I immerse myself in your vision, your brand values, and the emotional experience that you want to create. We work together live on Zoom in real time, so the direction reflects your vision as it takes shape. No surprises at the end.

Recent clients include Lori Harder, Laverne Cox, Jen Gottlieb, Jonathan Fields, and Gareb Shamus.

The Team Behind the Work

  • Rita BatalhaBrand Designer & Photographer

    A talented brand designer and photographer who has a passion for storytelling. With her creativity and keen eye for detail, Rita is committed to bringing brands to life through stunning visuals and engaging narratives.

  • BearChief Happiness Officer

    Bear attends every client call. He has strong opinions about color and no filter about sharing them.

  • LolaOffice Security

    Lola runs perimeter checks from the next room. You'll hear her before you see her.

Get startedReady for Brand Alignment?

Every project starts here. A short conversation about where the business is going and what your brand needs to do to get you there.

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Rachel Pesso
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